Person 1 - Let us try a new Italian restaurant today!
Person 2 - Sure, I will Google and find some options.
This is how new restaurants are being discovered by customers. Most customers use their mobile phones in this digital era. Whether it is finding a new restaurant or ordering food from their favorite restaurant, everything is online.
Hence, restaurants are getting themselves listed on Google. This way, restaurants can increase revenue and grow their customer base. But we have thousands of restaurants that only operate offline.
So, today, we will discuss the Top 4 reasons why offline restaurants must create an online presence at the earliest and the Top 4 ways of doing so.
- You can order anything online:
- Social media is a restaurant’s best friend:
- Listing your restaurant on Google is the top investment:
- The best way to get customer feedback is through online channels:
Did you know? Customers earlier would order only a few things online. Today, customers order stationery, clothes, furniture, grocery, and even food! Customers are constantly searching online for vendors to purchase products from.
When you do not have an online presence for your restaurant, customers cannot find you online. When customers cannot find you online, they cannot purchase from you. Hence, your competition will gulp down all the traffic.
There are over 3,000,000,000 (billion) social media users. Imagine such a vast audience browsing online altogether. Many look for new restaurants to try a new cuisine or just experiment.
Without an online presence for your restaurant, customers cannot post, share, or discover your restaurant. Any restaurant with a social media presence will reap the benefits and market share.
Staying offline might have worked in the 90s and early 2000s. But now, most customers ill use Google to find everything. Customers use Google to find old, new and trending restaurants near their locations.
Any restaurant with no online presence loses out on potential customers and revenue. A Google business listing boosts customer confidence and allows your restaurant to welcome new customers daily.
Offline restaurants provide an excellent customer experience to anyone visiting their restaurant. But they cannot calculate how every customer liked the experience. It is not workable for a restaurant to call every customer and record their detailed food experience.
When a restaurant is doing well offline, it should not stop. Going online can help your restaurant grow in market share and revenue.
Top 4 ways of creating an online presence for restaurants:
You have seen the Top 4 reasons why an online presence is a must for restaurants. Now, we will mention the Top 4 ways through which restaurants can create an online presence.
- Get restaurant management software:
- Create a mobile app, website, & add a food ordering widget:
- Social media profiles for your restaurant:
- List your restaurant business on Google:
Managing a restaurant today is challenging. One of the brightest ways to organize and run your restaurant is by getting restaurant management software. But why do we need this software?
Restaurant management software helps you in running your restaurant efficiently. It automates multiple tasks and helps you understand customers’ preferences. This software will help you transform your restaurant business.
As most customers use a mobile phone to order their favorite food, you can go one step further and create a website for your restaurant. Place a food ordering widget on your website. This allows customers to order food directly using the website widget.
Apart from a website, create a mobile app for your restaurant. Here, customers can place food orders, and restaurants can send promotional offers to customers. Did you know? If you get restaurant management software, you can create both; website & a mobile app.
As we mentioned earlier, there are 3 billion people on social media. Take advantage of such an enormous customer base and create profiles on social media. You can start by posting on Instagram, Twitter, Facebook, and Whatsapp.
Another way of utilizing social media profiles is taking customer feedback and accepting orders. You can chat with customers and send them direct online food ordering links. Also, if a customer has an unpleasant experience, you can connect with them and sort out their issues.
Google is everywhere. Billions of people on Earth use Google to ask common questions. There is a vast customer base that keeps searching to explore new restaurants. As a business, you must list your business online.
Customers prefer to trust businesses that are listed on Google. If you list your business profile on Google, you can start expecting growth in customers, traffic, and revenue. Regularly update your business information & start getting discovered by new customers.
Which is the best restaurant management software for creating an online presence for your restaurant?
The best restaurant management software in the market to create an online presence for your restaurant is KafeCloud.
What is KafeCloud?
KafeCloud is restaurant management software that helps in managing your restaurant effectively. With the help of our unique online ordering system, any restaurant can run its business smoothly, minus any hassle.
KafeCloud is not just software. Our system can help transform your restaurant and stay ahead of the competition. So if you are looking for the best online ordering system, connect with us for a FREE DEMO.